TolakJadiTarget rejects the Big Tobacco from targeting Indonesian youth as future smokers!

According to internal documents of Big Tobacco industries, youth is their primary targets for future smokers. Because once the youth smokes, most of them will be loyal smokers for the rest of their lives. In Indonesia, the Big Tobacco targets the youth through countless advertisements, promotions and sponsorships. Ranging from concerts, sports, movies and even scholarships, Big Tobacco kept targeting Indonesian youth. Indonesia has not signed FCTC yet, thus there is no strict tobacco control measure to tackle this issue at the moment. This campaign encourages you to take part in rejecting any attempts from the Big Tobacco to target the youth as future smokers.