As quoted from Kompas, in 1963, Handoko Subali and Elizabeth Halim, who lived in a small house in the alley of Kebun Tangkil, Gardujati, Bandung, started a small travel bag business amidst economic difficulties. Despite numerous challenges, they both built this business from scratch and continued to innovate in line with the times up to the present day.
But it doesn't stop there. Elizabeth, a part of PT Elizabeth Hanjaya and Campaign #ForABetterWorld, collaborated in the Campaign Challenge #WaterForGoloKetak to provide clean water in Golo Ketak, NTT. Elizabeth's representative, Ms Vernalyn Subali, Head of Design at Elizabeth, added why Elizabeth supports this great campaign.
"This collaboration is an innovation that can raise awareness about clean water for the community. Additionally, application technology makes it easier for us to engage in social activities, just as Solar Chapter and Campaign are doing. It's interactive and enjoyable, all while helping those in need."
Not only innovating in their production field but also caring about positive changes it can contribute. Through this campaign, Elizabeth aims to provide the people of Golo Ketak with a basic necessity, clean water, to lead a decent life. Furthermore, it inspires people to come together and help one another.
Now that we've reached this point, you might be curious about what a better world means to Elizabeth. "When everyone can easily access their primary needs and people help each other."
That's a fantastic perspective from the Elizabeth team. With this in mind, I'm tempted to go shopping for Elizabeth products. Anyone else feeling the same? Drop a comment below!
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