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Nichoa Chocolate: Nurturing Healthy Food Culture

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From a scale of 0-10, how healthy do you think your lifestyle is? Of course, there isn’t a strict description of what counts as a healthy lifestyle because it depends on each individual. But generally, you will be considered healthy when you have a balanced diet, perform enough physical activities weekly, and maintain good sleep habits. All of these combined can help you live longer and prevent chronic diseases or long-term illnesses. 


Now, have you considered that eating chocolate regularly can make you healthier? 

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At the same time, using the prize that they won from YCSE Academy 2.0 by @america last March, Nichoa Chocolate has created 8 new products, after going through nutrition fact lab tests and passing the Halal test. As boosting one’s immune system is especially important right now, it seems like the need for products like theirs is as high as ever! It’s very inspiring to see Nichoa Chocolate’s spirit to survive and support people’s health in this pandemic, isn’t it? 


If you want to hear more on how Nichoa Chocolate aspires to support a healthy lifestyle culture in Indonesia, come and join their online event next week! Psst, it’s totally free! 


Sharing a Culture of Health in the New Normal

🗓 Wednesday, September 2, 2020

🕑 14.00 - 15.30 WIB

📱LIVE streamed on @america social media channels:

Do not forget to mark your calendar and join the healthy lifestyle culture movement to support your wellness in the new normal! If you are interested in what Nichoa Chocolate has been doing, you can also check and support other social enterprises from YCSE Academy 2.0 by @america through completing the program below. Remember, by completing this program, you will have donated Rp50.000 to their social missions!


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Health and empowering farmers are in the center of Nichoa Chocolate’s main mission. The social enterprise, who sources its cocoa directly at a fair price from cocoa farmers who need additional income, recognizes the demand for delicious, healthy, and guilt-free snacks for Indonesians. After all, Indonesians are becoming more and more aware of the importance of a healthy, balanced diet. You can see this from the upwards trend of health-conscious products in the market. 


How Nichoa Chocolate Survives the Pandemic 


As the pandemic has hit many enterprises hard, Nichoa Chocolate also felt the drawbacks of this crisis, such as a sales drop and challenges with remote working. However, they didn’t back down. Instead, they managed to pivot their business by producing personal protective equipment (PPE) for medical workers in Aceh and West Nusa Tenggara! To accomplish this, the team receives additional support from female tailors around the neighborhood where they are based in Malang, Central Java.


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