In this coaching class, we learn on how to create a social impact in your ventures. Tani Hub is a platform for all agriculture services, whose vision is to make agriculture for everyone. The main problem that they are trying to solve is keeping the farmers professions from extinctions in the coming 50 years. By using advanced technology, they hope that they can empower and grow the industry to be ‘sexy’ again. It is said that one of Tani Hub’s DNA is social impact, so they aim to infuse social impact in everything they do inside the Tani Hub. They inject the farmer-centric way of working into their apps, so the consumers will feel that they are helping the farmers every time they are doing transactions with Tani Hub. Tani Hub also explained that how important it is to make sure that their vision and their message is correctly and widely delivered to the world. The power of brand awareness in creating and delivering the message that make Tani Hub stands out amongst other players.
Furthermore, we also learn the importance to liaten to our partners. In this context, Tani Hub, liatened to their farmers’ aspirations which one of them is how Tani Fund is created. It taught us on how to listen to our partners carefully about their concerns and aspirations that may help us to figure out what would be our next products to be created as the solutions that we can offer to our partners.