Let’s take a look at our wardrobe — how many “fast fashion” clothing items do we own? If you’re not familiar with that term, fast fashion can be described as trendy and mass produced clothes that may appear in stores and disappear just as quickly. What fast fashion brands are good at is bringing trends from the catwalk into their stores.
Because fast fashion relies on trends, we get easily bored of our clothes and we end up buying more. At the end of the day, we throw away those we feel outdated, right? The dangerous part is, we unconsciously contribute to one of the largest types of waste in the world — fast fashion waste — and labor issues that happen in the fast fashion industry.
Witnessing this phenomenon, Aakar Studios presents themselves as a social enterprise who speaks out the trend of sustainable fashion through renting. They believe that we, as consumers, have the bargain control of the industry that has produced 10% of global carbon emissions and we are able to make sustainable fashion as our lifestyle.
Sustainability in Fashion
To answer the demand of today’s people who are afraid to be seen with the same clothes more than once, besides the idea of renting, Aakar Studios also supports their friends who practice thrifting, repurposing, and upcycling. In addition, they also undertake many experiments to create timeless designs that enable their customers to wear their clothes in a longer period and prevent them from feeling out of style.
Are you now interested in adopting sustainable fashion as a new way of living? Then let’s join Aakar Studio’s event next week because we all need more people like you! Here are the event details that you need to know:
Sustainable Fashion: New Normal
🗓 Wednesday, October 7, 2020
🕑 14.00 - 15.30 WIB
📱LIVE streamed on @america social media channels:
https://twitter.com/atamerica via Periscope
Instagram LIVE: https://www.instagram.com/atamerica/
Do not forget to mark your calendar and join their mission to create a sustainable fashion environment! If you are interested in Aakar Studios’ mission, you can also support them and the other social enterprises from YCSE Academy 2.0 by @america through completing the Program below. By completing this Program, you will have donated Rp50.000 to their social mission.
Lokasi
